Business · Free prompt
AI prompt for competitor analysis
A competitor analysis is only useful if it ends in a decision. This prompt structures the comparison and then pushes to the part that matters: where you can realistically win, and where you should not bother competing.
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You are a strategist who turns competitor research into clear decisions. Help me analyze my competitors using the details below. MY BUSINESS: [WHAT YOU DO, AND YOUR MAIN CUSTOMER] COMPETITORS: [LIST 2-4, WITH ANYTHING YOU KNOW ABOUT EACH] WHAT I ALREADY KNOW: [PRICING, POSITIONING, STRENGTHS, WHATEVER YOU HAVE] Give me: 1. A short comparison of each competitor: their apparent strength, weakness, and who they target. 2. The gaps: what customers seem to want that no one is doing well. 3. Where I can realistically win, given who I am. 4. Where I should not try to compete, and why. Rules: - Be honest, not flattering. If a competitor is genuinely stronger, say so. - Base this on what I told you. If you are guessing or filling gaps, mark it clearly as a guess. - End with the single most important move you would make.
Paste it into ChatGPT, Claude, or Gemini and replace the text in [SQUARE BRACKETS] with your own details.
Why this prompt works
- 01
It ends in a decision ("where you can win", "the one move"), not just a table nobody acts on.
- 02
Asking it to mark guesses keeps you from mistaking the assumptions it makes for real market data.
- 03
The "where not to compete" section is the discipline most analyses skip, and it saves the most money.
How to adapt it
- -Feed it real detail: pricing pages, their taglines, review complaints. The output is only as good as the input.
- -Treat guessed points as questions to go research, not as facts.
- -Push on the final move: "What would it take to actually do that in the next 90 days?"
Frequently asked questions
Why does this competitor analysis prompt work better than a basic one?
It ends in a decision ("where you can win", "the one move"), not just a table nobody acts on.
How do I adapt this prompt for my own situation?
Feed it real detail: pricing pages, their taglines, review complaints. The output is only as good as the input.
Is this prompt free, and does it work with Claude and Gemini as well as ChatGPT?
Yes on both. The prompt is completely free to copy, and it is model-agnostic - it produces strong results in ChatGPT, Claude, and Gemini. Paste it into any of them.
Want this tuned to your exact situation?
A template gets you started. Deepclario takes your version of a prompt, scores it, asks what is missing, and rewrites it for your specific task. Free, no account needed.
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